Marketing On a Shoestring Budget

By in Featured Stories, Money Matter$ on 01 February 2008

Marketing for your business can be an expensive operating expense. But what happens if you’ve spent all your marketing budget? Or have a tight budget to begin with? Here are three ways to advertise online for your business that don’t cost a dime.

1. Free Classifieds Ads Sites:
Classifieds ad sites are great because it brings two kinds of people together: People that want something, and people that offer something. Among the top choice are Craiglist.org, Gumtree.com, Kijiji.com, USFreeads.com, which you may be familiar with.

The one you should pay special attention to in particular is Craigslist.org, which is the 59th most popular website in the entire world according to Alexa.com’s ranking. Unlike eBay, these sites allow you to post ads to advertise your product or service free of charge. So take advantage of it.

2. Press Release Sites:
If you have something newsworthy for your business, for example, if your work-at-home custom soap making business had just come out with a new line of soaps, then you should consider writing up a press release and submit it to press release announcement websites. Here is a list of over 100 top press release announcement sites:

http://www.netpassiveincome.com/list-of-press-release-sites/

Although most of the press releases on here are free, note that some do require payment.

If you have some budget (around $100), pay special attention to PRWeb.com and WebWire.com. They are not free, but very effective in spreading news about your business.

3. Participate In Online Communities:
This particular technique works quite well if you have a website for your business. Take our soap making business as an example. Go in Google and search for “soap making forums” or something similar to that. Then browse through the top listings and look out for online communities or discussion boards that are related to your business.

You would then register for an account, and start participating in those online forums. Usually you are allowed to enter a website URL in your profile as your signature. That signature with your website URL will be appended to every forum post that you make, which provides another way to get traffic to your website.

Be sure to contribute to the forum and don’t spam! Remember, you are establishing relationships with other people in the community, so be sure to provide value and people will follow your forum posts and find a way back to your website.

Steven C, Online Business Mentor, http://www.netpassiveincome.com

1 Comments For This Post

  1. Jennifer says:

    Wow, these are great ideas. Thank you I will definetly be putting a couple to work. Im definetly on a shoe string budget at the moment.

RELATED ARTICLES:


How to Stop Junk Mail Littering Our Environment

Junk mail – all those unwanted credit card solicitations, flyers, and requests for money – is a bother. It is also an environmentally-destructive practice, particularly because it is done on such a large scale. It has been said that Americans receive 4 million tons of junk mail annually. That is a whole lot of trees. […]


10 Black Friday Online Shopping Tips

Shopping online on Black Friday is practical for parents with small children. This day, recognized as the busiest day in retail business, brings a crowd of shoppers in physical stores even before the sun rises. It may be exciting to line up at dawn and be one of the doorbusters at your favorite store, but […]


Autism Week $50 Giveaway

About the product: One (1) $50 Gift Card to Babies R Us will be awarded to one random participant. In addition, in honor of Autism Week, Gagazine will donate $0.05 (five cents) for every comment received to Autism Speaks. If you would like to donate to Autism Speaks directly, you may visit here. If you would […]


How to Save Money on Diaper Costs

Diapering is a necessary part of a baby’s life. It’s a required expenditure for any baby. But disposable pants may make you feel as if your money is being thrown in the trash every time you change diapers. It’s only natural for parents to find ways to save money on diapering costs. Here are some […]


Keeping Your Teens Safe on Facebook

With the increasing use of social networking sites such as Facebook amongst teens, it becomes important to safeguard your teens against others. Not only is your teen in danger of being convinced by a stranger to run away, but cyber bullying takes place online in these venues as well. To protect your teen from becoming […]


Advertise Here